racine riverside boatyard

About Us

Racine Riverside is a beautiful full-service marina that boaters from all around the world come to. We are located at 950 Erie St., Racine, WI. Find us just off of the river between the State and Main Street bridges. Lake Michigan is just a harbor mouth away. As a full-service boat dealership & marina, we offer a vast selection of both New & Pre-Owned boats by top industry brands like Dufour, Robalo, and MirrorCraft. Our inflatable brands include Grand, Walker Bay, and Gala. We also sell outboards such as Honda, Yamaha, Tohatsu and Evinrude.

We offer inside heated storage, inside or outside cold storage, and a mast yard for our avid sailors taking their mast down. Inside our fully serviced and maintained yard you will find a high tech travel lift. These lift partners with our yard tractor, 50′ haul out the slip and heavily trained staff to allow us to lift boats from the water or into the water. Haul out and launch season is a breeze at Racine Riverside. Our yard is under 24-hour surveillance cameras and is a safe space to store your boat. We are ready to meet all your boating needs and wants.

Relax With Us

While at Racine Riverside, be sure to enjoy the beauty of the great outdoors. There is so much to see. Enjoy our handcrafted mosaic wall, sit on our deck, put your feet up in our comfortable boater’s lounge, and appreciate the company of fellow boaters, family or friends. We have many amenities in our boater’s lounge which includes an open kitchen, dining area, onsite laundry, four states of the art bathrooms, and a flat-screen television. Step outside and enjoy our airy deck with great views of the Root River and Main St. Bridge. Just south of our luxurious boater’s lounge is our vintage boater’s lounge we call “The Wharf”. Feel comfortable in this quaint building that includes a restroom, shower, dinette and lounging area. Finally, stroll down to Racine’s great downtown and enjoy live music, shops, and fine dining.

kitchen at the wharf
kitchen at the wharf
kitchen at the wharf

We Have What You Need

Perhaps you are in need of some boating necessities? Located just right across the street from the river is our full-service Ships’ Store. Racine Riverside Marine’s Ships’ Store stocks all the mainstream boating needs. If we do not have something that a customer needs, we can order it for you and are confident we can get it in quickly.

Just inside our Ships’ Store you will find our offices, boat sale personnel, financing and, service. We look forward to seeing new customers and working with our current customers. It’s a pleasure to be a part of Racine and right on Lake Michigan’s river.

Racine Riverside Marine is conveniently located near the areas of Milwaukie, Green Bay, Minneapolis, Chicago, and Grand Rapids

Racine Riverside Mission Statement

Your Happiness is our Mission

To present excellence in customer service and product availability while preserving our enthusiasm for traditional, contemporary and family orientated boating experiences.

Our Vision

To be recognized locally and throughout Lake Michigan as a leader in the marine industries for our dynamic work ethic, friendly and knowledgeable staffs, persistent aim for quality standards and modern atmosphere.


  • Recognize the significance of our customer’s wants and desires by providing them with quality service in a timely manner.
  • Supply quality products that facilitate up to date capability and efficiency
  • Uphold our responsibility to our clients through a passionate and remarkably trained staff.
  • To respectfully care for all of our customers, vendors and employees with empathy, appropriate cooperation and poise
  • Maintain the marine atmosphere in order to accommodate the boaters’ pleasure and satisfaction of our surrounding environment
  • Provide cleanliness in marine facilities for the benefit of our clientele and workforce.